Heidi Somers

Heidi Somers has seen the peak of entrepreneurial success with BuffBunny. Now she needed to strategically elevate her personal brand and transition into investing and mentoring the 'underdog' entrepreneur.

Her brand is inspired by her impeccable aesthetic, contrasting the hard, rugged, and grey elements with soft cream and cool pink hues. We also incorporated a subtle 'g' vector through her brand, hinting at her humble beginnings and original name.